World of Warcraft Free to Play Up To Level 20

With subscriptions falling as time progresses, Blizzard decided it was time to take proactive steps in their marketing.
In order for WoW to make money, you have to become addicted enough to keep paying for monthly subscriptions. It's a hard thing to start, unless you have friends that coerce you into playing it. Why start a game you have to pay for and don't know you will like? It's your lucky day.


With the World of Warcraft Starter Edition, you can play WoW, for free, under the following conditions:


-Level cap of 20
-Max of 100G
-Skills cap at 100
-Players are limited to speaking with /say /party and /whisper; and players can only whisper a player who is in their party, on their friend list, or who has already whispered them
-Players can't trade using the bank, auction house or player to player
-Players cannot invite other players to join parties
-Players cannot party with other players beyond level 20
-Players can't create or join guilds
-No voice chat
-When in player queues to enter the Realm, players with paid accounts have priority over the Starter Edition accounts
-Starter Edition accounts cannot apply for server transfer
-RealID is disabled

Free.

For an added bonus (and to prolong your addiction for a pretty cheap price) If you do decide to keep playing, upgrading your account will grant you the Burning Crusade expansion free. That means, you can level up to 70 with a simple upgrade to a full account.
I think this is going to be able to tip the hand of a lot of potential players who have been right on the edge, but couldn't justify buying the game without having played it first. Hopefully, for Blizz, you decide to play your free 20 levels, and then decided you can't stop until you hit 85. Since that's where the real fun begins, at that point, they own you.